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WELCOME TO TEQUILA, MEXICO
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We’re honored to welcome you to the birthplace of tequila, the town that Cuervo helped build and where our story began more than 250 years ago. Review the itinerary below and submit your registration through the form.

ITINERARY

Day 1: The Past & Present of Tequila 

  • Arrivals into Guadalajara and transfer to Tequila

  • Hotel check-in at Hotel Solar de las Animas

  • Welcome experience and cultural programming

  • Cuervo tasting and dinner

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Day 2: The Culture of Cultivation & Legacy of Production

  • Sunrise agave field experience and agricultural demonstrations

  • Lunch

  • La Rojeña distillery tour

  • Private cask tasting

  • Mariachi experience

  • Tequila tasting and dinner

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Day 3: The Future of Tequila

  • Breakfast at the hotel

  • 1800 Distillery experience

  • Lunch

  • Closing Dinner and Nightcap

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Day 4: Departures

  • Departures from Guadalajara International Airport

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